Innovationnel

Article de Paula J. Hane sur Infotoday.com

Inmagic’s New Idea Management System for Collaborative Innovation

IdeaNet de Inmagic http://www.inmagic.com/ideanet


Extraits

Inmagic Presto was designed to serve as a platform for creating high impact “social knowledge networks” (SKN). SKNs combine “people, content, and the wisdom of the community.”

The latest application, IdeaNet, is designed to help business-to-business product development teams bring together their knowledge and expertise with customer feedback and insight to generate ideas, manage the idea development process, and fuel product innovation. It’s about clarification and broadening of ideas. It brings the voice of the customer into the development process. It promotes idea generation and validation through enhanced dialogue between internal staff and customers to ensure that you build what customers value (will pay for).

The company says that, unlike other Social CRM and idea management providers, IdeaNet does not consider internal collaboration with staff and external communication with customers to be mutually exclusive.

IdeaNet fosters collaboration across all constituents. With an open but moderated process to solicit and select ideas for development, IdeaNet facilitates an idea through the entire innovation cycle. It includes features like moderated idea management to flag and screen idea submissions, community feedback and voting to move ideas through phases of the innovation cycle, forums and blogs to move important discussions out of email, and advanced reporting to view an idea from multiple perspectives.

IdeaNet makes it easy to find ideas, to organize and analyze ideas, and for product managers to keep the signal-to-noise ratio high. IdeaNet makes it easy to create a dialogue at both the idea level and in forums, he says. “This is not a social exercise. It’s about improving the product.”

The first customer for the product is Kronos, the global workforce management solutions company. Kronos is implementing the technology to improve the innovation dialogue and participation between Kronos software developers and its customer community. Kronos is currently converting from another ideation system and is very enthusiastic about the additional capabilities in IdeaNet. Kronos looked at the top seven systems recommended by Forrester and Gartner and opted to go with IdeaNet because it brings the community and ideation capabilities together in one product.

Annual license pricing begins at $1 per user /per month for a 500-user community dropping to less than 15 cents per user for larger communities. There’s a minimum price of $5,000/year.


Sur le site d'Inmagic, des ressources utiles :

Checklist for Evaluating Idea Management Systems